Brand Manager - Baby Care

Join PT Unicharm as a Brand Manager and lead the strategic vision for our Baby Care brand in a dynamic FMCG environment. This role offers a unique opportunity to drive growth, innovation, and market impact in one of the most competitive industries. At PT Unicharm, we are committed to delivering high-quality baby care products that meet the needs of Indonesian families. As a Brand Manager, you will work closely with cross-functional teams to develop and execute strategies that enhance brand awareness, customer loyalty, and market share.

In this role, you will be responsible for managing all aspects of the Baby Care brand, from product development and marketing to sales and distribution. You will work with a team of experts to ensure that our products are not only innovative but also meet the highest standards of quality and safety. Your strategic insights will help shape the future of our brand, ensuring it remains a leader in the baby care market.

If you are passionate about driving brand success and have a proven track record in managing FMCG brands, we invite you to apply for this exciting opportunity in Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, Badung.

📋 Tanggung Jawab Pekerjaan

• Develop and execute strategic plans to enhance brand awareness and market share for the Baby Care brand.
• Manage product development, ensuring that all products meet quality and safety standards.
• Oversee marketing campaigns, including digital and traditional marketing strategies.
• Analyze market trends and consumer behavior to inform strategic decisions.
• Collaborate with sales and distribution teams to ensure effective product placement and sales growth.
• Monitor brand performance using key performance indicators (KPIs) and adjust strategies as needed.
• Build and maintain strong relationships with key stakeholders, including suppliers, retailers, and distributors.
• Lead cross-functional teams to achieve brand objectives and drive innovation.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in brand management within the FMCG industry.
• Proven track record of successfully managing and growing FMCG brands.
• Strong understanding of market trends and consumer behavior in the baby care sector.
• Excellent communication and interpersonal skills.
• Proficiency in using Microsoft Office Suite and other relevant marketing tools.
• Ability to work in a fast-paced, dynamic environment.
• Fluency in both English and Indonesian languages.

🛠️ Keahlian

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